Practical AI for SMEs – Real-World AI Applications for SME in Canada

February 02, 2026 on a sunny Sunday morning in Toronto, Vietnamese business owners and IT professionals across Canada gathered for a highly practical and insightful workshop “Practical AI for SMEs.”

The event was organized by VICAIT – Vietnamese IT Professionals in Canada, bringing together experienced technology leaders and entrepreneurs with one clear objective:

Turn AI from buzzword into real business impact.

Workshop Objective

Dr. Xuan Bach Hoang, president of VICAIT, opened the workshop, introducing the agenda and objectives as follows:

  • Connect IT professionals with Vietnamese SMEs in Canada

  • Share real implementation case studies (not theory)

  • Answer practical business questions

  • Explore scalable AI adoption strategies for small teams

What made this workshop different?

✔️ All speakers have held senior leadership roles
✔️ Built or exited their own companies
✔️ Implemented AI and digital transformation projects firsthand

This was not a technical seminar. It was a practical business discussion.

Key Takeaways from the Speakers

1️⃣ AI Chatbots & CRM – Increase Revenue, Reduce Manual Work

The topic was presented by Mr. Phong Nguyen – CEO of Immersio Learning Inc.

One of the core challenges SMEs face today:

  • Customers spending less frequently

  • Rising labor and rent costs

  • Heavy dependence on Facebook/Google without structured customer data

The Proposed Solution:

AI Chatbot integrated with CRM systems.

Capabilities include:

  • Automatically answering FAQs (menu, pricing, opening hours)

  • Accepting bookings, reservations, and pre-orders

  • Sending automated reminders (reducing no-show rates by 20–40%)

  • Recommending add-on services to increase average order value

  • Managing conversations across multiple channels (Messenger, Website, Zalo, Telegram)

Real Impact:

  • Reduce 30–50% repetitive staff inquiries

  • Improve conversion rates from social media chats

  • Create consistent customer experiences 24/7

AI is no longer just a chatbot. It becomes a digital team member working around the clock.

2️⃣ Data-Driven Decisions with AI & Camera Analytics

The topic was presented by Mr. Duc Nguyen – Lead Data Scientist at Abacus.ai

A powerful question raised during the session:

Does your business truly have the data needed to make decisions?

Case Study: Retail Optimization (300+ Stores)

Using AI-powered camera analytics to:

  • Accurately count unique visitors (avoiding duplicate counts)

  • Measure hourly conversion rates

  • Identify performance drops during staff shift changes

Result:

By adjusting staff shift timing instead of changing marketing strategy:

📈 Conversion rate improved by 5–7%

The lesson?
Sometimes optimization isn’t about more ads — it’s about smarter operations.

What About AI “Hallucinations”?

A participant raised an important concern:

AI sometimes generates inaccurate information. How can businesses trust it?

The response:

  • AI will never be 100% accurate

  • But neither are humans

  • AI provides consistent performance (e.g., 95–99% reliability)

  • Proper evaluation and monitoring are essential

The key principle:

AI does not replace humans.
AI amplifies human productivity — with human oversight.

3️⃣ Marketing Funnel for Nail Salons & Service Businesses

The topic was presented by Mr. Binh Nguyen – CEO of XOTECH.

A simple but powerful 5-step marketing funnel was introduced:

  1. Awareness – Customers discover you

  2. Consideration – They explore your services

  3. Booking – They schedule an appointment

  4. Retention – They return

  5. Referral – They recommend others

A Critical Metric:

Your marketing cost per new customer should be less than 10% of Customer Lifetime Value (CLV).

Example:

  • If a customer spends $500 over 6 months

  • Spending $50–$80 to acquire them is sustainable

Marketing is not an expense.
It is measurable investment.

4️⃣ AI in Internal Operations – Real SME Applications

The topic was presented by Mr. Minh Dinh – CEO of NGYN.

Beyond marketing and customer service, AI can transform internal workflows.

Examples shared during the session:

  • Generate presentation slides in 10 minutes

  • Auto-summarize meetings

  • Build internal AI-powered knowledge hubs

  • Analyze hundreds of receipts daily

  • Detect unusual spending patterns

5 Practical AI Adoption Principles for SMEs

  1. Start Small – Begin with simple workflows

  2. Scale Safely – Avoid disrupting core operations

  3. Measure Value – Track time saved or revenue gained

  4. Protect Data – Classify sensitive information

  5. Maintain Human Accountability – A human must approve final outputs

AI is a tool.
Responsibility remains human.

Real Business Questions Discussed

The Q&A session covered highly practical challenges:

  • How to estimate marketing costs before opening a new salon?
    → Run small test campaigns ($200–$500) to gather real data.

  • How to automate staff training?
    → Record sessions → transcribe → summarize with AI → generate quizzes.

  • How to integrate multiple software systems (CRM, booking, portal)?
    → Use APIs or integration platforms instead of building complex systems from scratch.

  • Is AI worth it if humans still need to verify?
    → Yes — because AI reduces 80–90% of repetitive workload while humans focus on critical decisions.

 VICAIT – Bridging IT and Business

VKIT was founded to create a professional Vietnamese IT community in Canada, focusing on:

  • Practical knowledge sharing

  • Real-world AI applications

  • Business-technology collaboration

The workshop marked the beginning of stronger collaboration between:

  • SMEs looking for digital solutions

  • IT professionals seeking real business problems to solve

Final Thought: AI Is Not the Future — It’s the Present

AI is no longer reserved for large corporations.

Small and medium businesses can:

  • Increase revenue

  • Reduce operational costs

  • Automate repetitive tasks

  • Make data-driven decisions

But the most important advice from the workshop:

Start with a clear business problem — not with the technology.

Interested in Future Workshops?

If you are:

  • A business owner in Canada

  • An IT professional exploring AI applications

  • Or simply curious about practical AI for SMEs

Stay connected with VICAIT for upcoming events.

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